Climate Change and Consumer Power: Why Sustainable Cotton from Brazil is a Smart Choice for a Better Future

As the Climate Shifts, So Does Consumer Behavior and Expectations Climate Urgency. This is one of the ten themes of 2024, noted by the Business of Fashion (BoF) and McKinsey & Company in their detailed industry report titled “The State of Fashion 2024”. “The frequency and intensity of extreme weather-related events in 2023 mean the […]